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Digital Media Strategist

Schneider Electricâ„¢ creates connected technologies that reshape industries, transform cities and enrich lives. Our 144,000 employees thrive in more than 100 countries. From the simplest of switches to complex operational systems, our technology, software and services improve the way our customers manage and automate their operations.Help us deliver solutions that ensure Life Is On everywhere, for everyone and at every moment: https://youtu.be/NlLJMv1Y7Hk.
Great people make Schneider Electric a great company.
What do you get to do in this position?
The MediaStrategist should be a self-motivated individual who is team oriented, anindependent learner and has very strong communication skills. TheDigital Media Strategist must not only be an expert in media but also possess astrong understanding of our business. A Media Strategist develops a mediastrategy for the country field teams that will increase brand awareness andgenerate demand. This professional should be an expert at their craft and becurrent with emerging digital industry trends. This person must be fluent inboth traditional and digital media channels as well as have athorough working knowledge of paid social media, contentmarketing and mobile strategies. Each media strategist will supportinternal business stakeholders and lead the media strategy initiatives fortheir respective campaigns. Responsibilities will also include negotiation,providing data analysis / reporting and optimization on key MediaKPIs for their respective business.
Buildsthe digital media strategy for the field marketing teams based on thecampaign objectives for each market segment. Share best practices in digitalmedia. Accelerates the adoption of digital media in their respectivecountries. Works hand-in-hand with media specialists to ensure flawlessexecution, optimization and performance.
Responsibilities:
Providing day-to-day management of Field Marketing media plans including: strategic planning, execution details, budgets and accounting
Facilitating the researching, negotiating and executing advertising placements in a variety of local media, including: Traditional, Broadcast, Digital, Billboard, Mobile and Social
Managing material delivery in a timely, efficient manner
Analyzing media placement and results to identify the most cost effective mix by market
Collaborating with Media Specialists to complete Post Buy Analysis
Reporting media performance to internal stakeholders
Serving as role model within the team
Leading team in setting strategies for developing strategic media plans
Researching latest media trends
This job might be for you if:
Bachelor's degree
5-10 years of experience within Media Agency and/or Marketing equivalent role
Creative, out of the box thinker
Proven media negotiation skills
Ability to work in fast paced environment
Strong presentation, communication skills
Strong working knowledge of third party ad servers
Media experience with digital/programmatic utilizing DSPs
Familiarity with advertising technologies including behavioral targeting, cookie matching, tag management platforms and exchanges
Experience working with Marketo or similar automation systems
Demonstrate ability to lead, motivate, influence and facilitate change with others
Ability to multi-task with strong organizational skills and attention to detail
Must be proficient with Excel, PowerPoint, Word
We seek out and reward people for being straightforward, open, passionate, effective and challenging the status quo. We want our employees to reflect the diversity of the communities in which we operate. We welcome people as they are, creating an inclusive culture where all forms of diversity are seen as a real value for the company. We're looking for people with a passion for success — on the job and beyond. See what our people have to say about working for Schneider Electric: https://youtu.be/6D2Av1uUrzY.
Let us learn about you! Apply today.
You must submit an online application to be considered for any position with us. This position will be posted until filled.
It is the policy of Schneider Electric to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.
Concerning agencies: Schneider Electric does not accept unsolicited resumes and will not be responsible for fees related to such.
Schneider Electric is an Equal Opportunity Employer Minorities/Women/Veterans/Disabled.

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